Business Scenarios
You need to capture market trends and scan competitors' online performance
Strategy Development
- Quantify market size, share, and trends to support future strategies
New Product Development & Continuous Improvements
- Identify trends in multiple dimensions including product types, ingredients, packaging, and others
Marketing
- Monitor your and competitor online performance in sales, market share, and changes
Capabilities
Use consumer spending data to uncover secrets behind top sellers, capture market trends, and gain insights into categories and brands
Industry Trends
Scan markets and discover the next big thing- Scan and summarize market
- Capture trends and discover the next hot-selling concepts
Category Insights
Unroll the competitive landscape by standard or custom defined categories- Use keywords to search or define customized categories
- Monitor competitive brand performance
Brand Deep-dive
Analyze brand by multiple attributes and dive deep into sales drivers- Identify a brand's market mix and category portfolio
- Uncover drivers behind the brand's sales growth
Outputs
Trend Overview Dashboard
Category and subcategory hot-selling keywords; by-keyword sales, growth, and trends; best selling product details
Category Insight Dashboard
Category and subcategory sales trend, sales, and growth; sales distribution by product attributes; brand ranking by market share, by growth
Brand Details Dashboard
Brand sales, growth, and trends; brand hot-selling keywords; brand sales distribution by attribute and by channel; brand top selling SKUs
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